# SEO Content Brief Template

Prepared with the free resources from [SearchLearningTools](https://searchlearningtools.com).

## Page basics

- Working title:
- Primary topic:
- Intended URL:
- Audience:
- Search intent: informational / commercial / transactional / navigational
- Business goal:

## Evidence to collect

- Search results reviewed:
- Customer language or questions:
- First-party data source (Search Console, analytics, support tickets, interviews):
- Claims that need a source:

## Content plan

- Answer in one sentence:
- Supporting points:
  1.
  2.
  3.
- Proposed H2s:
- Examples, screenshots, or original observations:
- Internal links to add:
- External sources to cite:

## Quality review

- Does the page answer the stated intent quickly?
- Is every factual claim supported or clearly framed as an opinion?
- Is the title distinct from existing pages?
- Are the URL, title, description, and headings consistent?
- Has a human reviewed the draft before publishing?

## Publish notes

- Reviewer:
- Date reviewed:
- Last updated:
- Follow-up measurement:
